Manny Ramos Communications: A Digital Presence to Match an Emmy-Winning Communicator
How Polygons Media redesigned the website, built an SEO foundation and launched targeted Google Ads for a media training and presentation coaching firm led by six-time Emmy winner Manny Ramos.
Emmy Awards, including two for Outstanding On-Camera Talent
Interviews conducted across print, radio, TV and online media
Core services: presentation coaching, media training and on-camera technique
The client
An Emmy-winning journalist turned communications coach
Manny Ramos Communications helps executives, corporate teams and spokespeople give confident presentations, handle media interviews and look natural on camera. Manny teaches at the Academy of Art University, has lectured at UC Berkeley, San Francisco State and San Jose State, and was named one of the “Top 10 media coaches” by the Huffington Post.
The challenge
Proving expertise to busy decision-makers
For a communications coach, the website is a first impression. It had to look polished, explain three different services clearly and make booking easy, while competing for searches like “media training San Francisco” against national firms with much larger budgets.
Our approach
Three steps: redesign, search visibility, targeted ads
Redesign the website
We rebuilt mannyramoscom.com in WordPress with a broadcast-inspired look, putting the three core services and Manny’s Emmy and press credentials front and center.
Build an SEO foundation
We structured each service page around what prospective clients search for, targeting the San Francisco Bay Area while supporting nationwide and virtual sessions.
Launch targeted Google Ads
Campaigns grouped by service send high-intent searches from companies preparing for media launches, keynotes and interviews to the most relevant page.
The website, in detail
What makes mannyramoscom.com work
Every part of the site is built to turn a curious visitor into a booked session.
- A cinematic hero that reflects Manny’s on-camera background from the first second
- Dedicated service sections for presentation coaching, media training and on-camera technique
- Credentials up front, including six Emmy Awards and the Huffington Post “Top 10 media coaches” mention
- A video library that shows Manny’s coaching style before a prospect reaches out
- Blog and FAQ pages that answer common questions and give search engines more to index
- Clear paths to contact, plus a newsletter sign-up and promotion of virtual sessions
The results
A credible brand that’s easier to find
A website that matches the expertise
The site now reflects the authority of a six-time Emmy-winning journalist.
Stronger search visibility
Service pages are built to rank for the coaching searches prospects actually make.
Focused ad spend
Google Ads target high-intent searches and land visitors on the right service page.
What’s next
Growing reach, in person and online
We continue refining the SEO and ad campaigns so MRC reaches more executives and organizations across the Bay Area and nationwide, including through virtual sessions.
For a communications expert, the website is the first presentation a client sees. It has to be as clear and confident as the coaching itself.