App ads are a simple way to promote your app to iOS or Android users on Google – no advertising experience required.
To maximize your campaign’s potential, Google tests each ad in your account and automatically promotes the designs that perform best. We also optimize based on the types of users you want to find – so, if your app is a multi-level game, we’ll take into account the other games users have played and aim for people likely to reach level 5 or higher.
After a simple setup process, your ad will be eligible to reach over a billion people across Google’s network, including Google Search, Google Play, YouTube, and thousands of other mobile sites and apps.
App Ads are advertisements designed to promote mobile applications and encourage users to download or engage with an app.
App Ads can appear on Google Search, YouTube, Google Play, websites, and mobile apps across Google’s advertising network.
Businesses with mobile applications often use App Ads to increase downloads, attract new users, and encourage existing users to return to the app.
Yes. App advertising campaigns can track important actions such as downloads, registrations, purchases, and other activities within the app.
